ILM → ILM Level 4

Economics of the Marketplace (424)


Description
COURSE OVERVIEW
Microeconomics focuses on issues that affect individuals and companies. This could mean studying the supply and demand for a specific product, the production that an individual or business is capable of, or the effects of regulations on a business. Microeconomics shows how and why different goods have different values, how individuals make more efficient or more productive decisions, and how individuals best coordinate and cooperate with one another.

Designed for Middle and Senior Managers, this comprehensive course in micro-economics introduces the core concepts of market economics, essential for the analysis and interpretation of market conditions and strategic decision making in the business.

COURSE DETAILS
- Suitable For: Middle and Senior Managers
- 424 Understanding the Economics of the Marketplace (6 credits)
- Course Duration: 20 Hours
- Certification: Download your Certificate on completion
- Additional Resources: Download Learners manual, additional articles and worksheets.
Content
  • Economics of the Marketplace 1 - Getting Started
  • Video - What is Economics?
  • Economics of the Marketplace 2 - Understanding Economics
  • Video - Macro versus Micro Economics
  • Economics of the Marketplace 3 - Supply and Demand
  • Economics of the Marketplace - Quiz 1
  • Economics of the Marketplace 4 - Understanding Elasticity
  • Vidoe - Elasticity of Demand
  • Economics of the Marketplace 5 - Consumer Choices 1
  • Video - What is Consumer Choice
  • Economics of the Marketplace 6 - Consumer Choices 2
  • Video - The Income and Substitution Effects
  • Economics of the Marketplace 7 - Consumer Choices 3
  • Economics of the Marketplace - Quiz 2
  • Economics of the Marketplace 8 - Perfect Competition
  • Video - Introduction to Perefct Competition
  • Economics of the Marketplace 9 - Understanding Monopolies
  • Video - Introduction to Monopolies
  • Economics of the Marketplace 10 - Monopolistic Competition 1
  • Video - Monopolistic Competition
  • Economics of the Marketplace 11 - Monopolistic Competition 2
  • Economics of the Marketplace - Quiz 3
  • Economics of the Marketplace 12 - Understanding Oligopolies 1
  • Video - Oligopolies and Game Theory
  • Economics of the Marketplace 13 - Understanding Oligopolies 2
  • Economics of the Marketplace - Quiz 4
  • Economics of the Marketplace 14 - Wrapping-up
  • Economics of the Marketiplace - Course Evaluation
Completion rules
  • You must complete 90.00% of the content